I am actually rather embarrassed how haphazardly I started my business. I learned through trial and error. Some major parts of my business were lacking or non-existent.

Pricing. It’s a touchy subject. I see it in every.single.photography.Facebook.group. ever. It seems like everyone always wants to know what everyone else is charging. And I am no exception to that rule…of course I am curious! But it comes down to two things: Comparison –> We equate high prices to success. Cost of Doing Business […]

Calculating the cost of doing business (CODB) is so important in order to run a profitable business. There are some very obvious items that will be calculated into your cost of doing business–equipment costs, insurance costs, etc. But what about those costs that are easy to overlook? Today is the day we pinpoint them to […]

I don’t know whether to be embarrassed about this or not… When I first began my business, I was really struggling with how to get contracts to my clients (mind you, the contract had a ton of legal holes in it, but that was, unfortunately, not my main concern…). In the 20th century I wasn’t […]

The Photography Framework aims to equip new and newly established photographers with the knowledge and systems necessary to create efficient and profitable businesses and ultimately sustain a long-term business. The Photography Framework has broken down all the moving parts and logistics of a photography business start-up into ten consumable parts, or “frameworks.” Each of those […]

I remember the first time a client told me I was too expensive for their wedding photography and asked me if I would reconsider my pricing. Initially, the pang of fear that I wasn’t going to be accepted or I wasn’t going to earn more money plagued my mind. And I caved. Yep, you read […]