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Launch by Jeff Walker explores his “Product Launch Formula” that is a strategy for online entrepreneurs to sell their products.
Let me preface this with an acknowledgement that writing a book is a freaking GIANT accomplishment. My review of the content of the book does not reflect my opinion the author. Let’s dive into the review for Built to Belong by Natalie Franke.
Let me first give you an overview of Marketing Made Simple. Miller must really love “frameworks” because he splits this book into an actionable framework as well. I am going to list the general pieces of the framework, along with a brief description of each piece.
Bucking the common “pursue your passion” mindset, “So Good They Can’t Ignore You” is all about shedding that mindset and embracing an older school one: It’s more about what you can offer your career than what your career can offer you.