Branding is one of my favorite things to talk/write about. Maybe it’s because it’s sort of a “personality” of your business and ya girl is a sucker for some personality tests. I love deep-diving into understanding what attracts and repels clients based off of what I, as a business owner, put out into the world […]

Wait…a pre-booking workflow? Yes, a pre-booking workflow. Before a client even books you, you need to have a system in place about how you respond to inquiries. Questions to ask yourself: Am I sending a pricing PDF? Am I sending a pricing link on my website? Am I sending pricing at all? How am I […]

I remember the first time a client told me I was too expensive for their wedding photography and asked me if I would reconsider my pricing. Initially, the pang of fear that I wasn’t going to be accepted or I wasn’t going to earn more money plagued my mind. And I caved. Yep, you read […]